Google announced this month that they are translating their Search Engine Pages Results (SERPs) into more languages, which means that the world of SEO has just increased too!
With 8 more additional languages announced, publishers have the opportunity to expand their reach globally.
Google has its own translation tool embedded into its’ Chrome browser, and if a user clicks on “translate this page” then Googles’ translation tool simply changes the written word into something that is readable in a different language, the language picked up by the settings on the users device.
8 more languages means more opportunity
According to Google’s documentation for this feature:
“Google doesn’t host any translated pages. Opening a page through a translated result is no different than opening the original search result through Google Translate or using Chrome in-browser translation. This means that JavaScript on the page is usually supported, as well as embedded images and other page features.”
what are the languages?
Google have added the following to their translation tool:
- Arabic
- Gujarati
- Korean
- Persian
- Thai
- Turkish
- Urdu
- Vietnamese
