As we enter into the New Year, on a personal level we often make a lot of New Years resolutions that sometimes we do not keep:
Starting a diet, stopping smoking, cleaning the car more regularly…
As a business, you may do the same, but by way of new targets and goals. You may rethink your business strategy and also rethink your business costs.
This is the time when a few companies rethink how they can become more visible on the web, and Search Engine Optimisation becomes more crucial to their Digital Marketing Strategy.
It is also the time when some companies are not realising their return on investment from their online strategies, and stop their Digital Marketing spend.
January is a game changer for some businesses, and it certainly makes for interesting moments for SEO experts like M3 Strategic Marketing Ltd who see changes with their client positioning on the web because client online competition may slow down or gather pace.
However, as with any New Years resolution, your business will have measurable goals and targets. Search Engine positions may change, and often do, so our focus is not on website ranking, but is all about making sure your business grows, by working with you to achieve your goals and targets.
With this approach, we can be sure our clients are seeing a return on their Digital Marketing spend.
Have you ever heard the phrase “You can lead a horse to water, but cannot make him drink”. SEO alone is a little like that, any SEO expert can get visits to your website. Our clients know that we aim to get RELEVANT visits on to your website, and then continually discuss how we can ensure your website visitors then turn into prospects for you to convert, or actual online sales.
Want to know more? Call us on 01604 328899 or email firstname.lastname@example.org
Tracy Spence is Sales and Marketing Director at M3 Strategic Marketing Ltd, based in Northampton UK. Tracy takes the lead when it comes to Social Media, Search Engine Optimisation and all things Conversion, including online User Behaviour.